The Leading Sales Platform for

Private Duty

Acquiring new clients is hard. Gaining loyalty from referral sources is even harder. Private Duty providers are at a major disadvantage when they do not protect those key client referrers and are at a greater loss when they don’t arm their sales reps with the tools they need to succeed.

Since 2008, PlayMaker CRM has been helping private duty companies of all sizes revolutionize their sales efforts by providing a data-driven approach to referral source relationships and sales team management.

“I could not imagine if I had to work without PlayMaker today. It would require me to go back to so many old methods of aggregating data, specifically on referral sources, where they’re coming from, trending issues and expenses. They really just go above and beyond. They wow me.”

Cheryl Peltekis

RN, Clinical Director, Immediate Homecare and Hospice

Drive Business Growth

with better account management & market intelligence data

PlayMaker CRM makes it simple to instantly identify and target potiental referral sources in your market. Turn your sales process from guesswork into a quantifiable method for success with TargetWatch and the Referral Source Database.

  • Quickly search by geography, category, profession and more
  • Discover hidden pockets of referral opportunities with diagnosis specific targeting
  • Assign high-value referral sources to sales reps and track ROI

“PlayMaker CRM has made the lives of our sale reps easier. It also helps us to better understand our market, which allows us to be more effective when managing territories. We have seen an increase in our market share since implementing PlayMaker CRM.”

Marie Sperber

Vice President Of Business Development and Philanthropy, VNA of Somerset Hills

Increase Sales Productivity

with PlayMaker CRM for iOS & Android

Deliver a superior customer experience every time with easy access to real-time information related to critical referral source profiles, scheduled events, and previous visit and call notes while working in the field. Enter visit and call notes, schedule or reschedule events, and enter expenses as they happen, even without connectivity.

  • Get real-time referral alerts
  • Easily attach photo receipts to expenses
  • Drag & drop to reschedule events on your calendar
  • Find new opportunities with market intelligence data
  • Save time with QuickNotes for calls and visits

Did You Know?

Mobile access to a CRM increases sales force productivity by an average of 15%.

Source: Nucleus Research

Gain Total Visibility

with private duty-specific reporting

If you want to grow your business, you have to know your business. Leave paper reporting and tracking in your past, and put actionable data insights to work for your business with PlayMaker CRM.

  • Make smarter, faster decisions
  • Track ROI per sales rep and referral source
  • Reduce data chaos and improve pipeline predicability
  • Automate key reports for scheduled email delivery

“PlayMaker CRM allows our managers to keep up with information that they had not been able to in the past. It was a nightmare trying to match up referrals in our clinical software versus what our marketers were doing, but now they’re keeping up with referrals and admissions in PlayMaker.”

John Thomas

Systems Analyst, AssistedCare

Start growing your Private Duty business now.
Speak with a product specialist today!

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Whether you are a CEO, a manager, or a sales rep, PlayMaker CRM provides solutions to simplify your life.

Article Series:

Using Disease-Specific Programs to Grow Your Private Duty Agency

Private duty home care is the single fastest-growing service in the post-acute care industry. With the continued growth of the aging population, this trend is expected to continue for years to come. Because increased demand brings with it increased competition, it’s going to become more difficult to grow your client base without a fresh approach.

On Demand Webinar:

Complexities of Buying & Selling Care: Private Duty Today, Home Health Tomorrow

Watch this free webinar recording to discover how to smart marketing ideas that include reaching consumers as well as referral sources, the nurturing marketing that private duty does well and how that translates into new targets for marketing home health, and how the psychology of home care service seekers is translated into those seeking home health care.

From Our Blog:

Philanthropy Can Make Post-Acute Care Companies Stronger

Companies of all sizes are making their businesses stronger by including philanthropy in their corporate culture. Philanthropy is intended to make a positive impact on society, but it also results in improving employee loyalty, along with the company’s business connections and standing in the community.